THE “most modern election campaign in the UK” will be run in Carmarthen East and Dinefwr, claims Plaid Cymru’s prospective parliamentary candidate for the constituency, Jonathan Edwards.

Hoping to retain the seat for Plaid in the next general election, as sitting MP Adam Price steps down, Mr Edwards says he will be using “a whole range of new media technology” in his campaign.

He said: “In Plaid we have always endeavoured to run open, transparent and interactive political campaigns.

“Here in Carmarthen East and Dinefwr we have set ourselves to fighting the most modern constituency-based campaign in the whole of the UK.”

Launching his campaign website, he added: “The website will front a whole range of new media technology that we will be embracing.

“People can follow the campaign via Twitter, Facebook and Flickr.”

Mr Edwards also says his team will also campaign “at full speed” until election day via traditional electioneering methods.

The new website is at www. jonathanedwards. org.uk