The Welsh Government's minister for communities Lesley Griffiths visited Ammanford last week to see how a £50,000 community cash boost had been spent.

Ms Griffiths met representatives from the Chamber of Trade and Ammanford Enterprise Partnership to discuss their plans for the future of the town, which included the development of new branding and improved signage for the town centre, one-to-one digital media and business training for local businesses and a series of events to attract people to the area.

The funding was part of a £845,000 package to help 20 Welsh towns increase footfall and attract greater investment.

“Town centres and high streets play a key role in creating a sense of community and providing us with a place to shop, do business, socialise and live,” said Mrs Griffiths.

“Our high streets should be the heart of our towns, offering a vibrant local economy and bustling community.

“It was great to see such passion and enthusiasm from businesses, local residents and the councils who are working to breathe new life into the area.”